I had this thought last night when trying out Sims Free Play on my phone. Everything takes forever to complete. While most of these pay to speed up games take about one to two minutes to do a task early in the game, just long enough to figure out what else you can do, Sims takes 10-120 minutes. So you set one task, close the game and come back to it later. It’s rather boring. But the game is fun when you’re playing it. Which is all designed to get you to pay for premium currency to make the game play faster. (more…)